Fullstoryv1.0.3

Product managers and UX designers use FullStory session replays and event data to diagnose user friction points, like where users drop off in a checkout flow. They can retrieve session events and user details to understand behavior and prioritize fixes.

Support teams access FullStory to view session replays for specific users reporting issues, enabling faster diagnosis without needing screenshots or manual reproduction. They can create annotations to mark bugs or incidents for development teams.

Marketers analyze user segments and behavior after a campaign launch to measure engagement and conversion. They can list users and retrieve session data to correlate campaign exposure with actions taken on site.

Product teams create and update user properties to track onboarding progress, and use session events to see where new users get stuck. They can then create annotations for A/B test launches to measure improvements.

Developers use FullStory's proxy requests to fetch raw API data for custom debugging beyond pre-built actions. They can also manage users and annotations to correlate code changes with user experience.

Offer basic FullStory integration as a free feature within a broader analytics or product optimization platform, attracting small teams and individual developers.

Charge monthly or annually for a product that leverages FullStory to provide actionable user behavior insights, targeting mid-market and enterprise customers.

Offer consulting or managed services to set up and customize FullStory integrations for clients, including custom proxy requests and workflow automations.