apify-competitor-intelligenceAnalyze competitor strategies, content, pricing, ads, and market positioning across Google Maps, Booking.com, Facebook, Instagram, YouTube, and TikTok.
Install via ClawdBot CLI:
clawdbot install protoss70/apify-competitor-intelligenceAnalyze competitors using Apify Actors to extract data from multiple platforms.
APIFY_TOKEN configured in OpenClaw settingsmcpc CLI (auto-installed via skill metadata)Before substituting any value into a bash command:
owner/actor-name — alphanumeric, hyphens, dots, one slash) or a raw ID (exactly 17 alphanumeric characters, e.g., oeiQgfg5fsmIJB7Cn). Reject values containing shell metacharacters (` ; | & $ ( ) { } < > ! \n ``).YYYY-MM-DD_descriptive-name.{csv,json}. No path separators (/, ..), no spaces, no metacharacters.Copy this checklist and track progress:
Task Progress:
- [ ] Step 1: Identify competitor analysis type (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the analysis script
- [ ] Step 5: Summarize findingsSelect the appropriate Actor based on analysis needs:
| User Need | Actor ID | Best For |
|-----------|----------|----------|
| Competitor business data | compass/crawler-google-places | Location analysis |
| Competitor contact discovery | poidata/google-maps-email-extractor | Email extraction |
| Feature benchmarking | compass/google-maps-extractor | Detailed business data |
| Competitor review analysis | compass/Google-Maps-Reviews-Scraper | Review comparison |
| Hotel competitor data | voyager/booking-scraper | Hotel benchmarking |
| Hotel review comparison | voyager/booking-reviews-scraper | Review analysis |
| Competitor ad strategies | apify/facebook-ads-scraper | Ad creative analysis |
| Competitor page metrics | apify/facebook-pages-scraper | Page performance |
| Competitor content analysis | apify/facebook-posts-scraper | Post strategies |
| Competitor reels performance | apify/facebook-reels-scraper | Reels analysis |
| Competitor audience analysis | apify/facebook-comments-scraper | Comment sentiment |
| Competitor event monitoring | apify/facebook-events-scraper | Event tracking |
| Competitor audience overlap | apify/facebook-followers-following-scraper | Follower analysis |
| Competitor review benchmarking | apify/facebook-reviews-scraper | Review comparison |
| Competitor ad monitoring | apify/facebook-search-scraper | Ad discovery |
| Competitor profile metrics | apify/instagram-profile-scraper | Profile analysis |
| Competitor content monitoring | apify/instagram-post-scraper | Post tracking |
| Competitor engagement analysis | apify/instagram-comment-scraper | Comment analysis |
| Competitor reel performance | apify/instagram-reel-scraper | Reel metrics |
| Competitor growth tracking | apify/instagram-followers-count-scraper | Follower tracking |
| Comprehensive competitor data | apify/instagram-scraper | Full analysis |
| API-based competitor analysis | apify/instagram-api-scraper | API access |
| Competitor video analysis | streamers/youtube-scraper | Video metrics |
| Competitor sentiment analysis | streamers/youtube-comments-scraper | Comment sentiment |
| Competitor channel metrics | streamers/youtube-channel-scraper | Channel analysis |
| TikTok competitor analysis | clockworks/tiktok-scraper | TikTok data |
| Competitor video strategies | clockworks/tiktok-video-scraper | Video analysis |
| Competitor TikTok profiles | clockworks/tiktok-profile-scraper | Profile data |
Fetch the Actor's input schema and details dynamically using mcpc:
mcpc --json mcp.apify.com --header "Authorization: Bearer $APIFY_TOKEN" tools-call fetch-actor-details actor:="ACTOR_ID" | jq -r ".content"Replace ACTOR_ID with the selected Actor (e.g., compass/crawler-google-places).
This returns:
Before running, ask:
Quick answer (display in chat, no file):
node {baseDir}/reference/scripts/run_actor.js \
--actor 'ACTOR_ID' \
--input 'JSON_INPUT'CSV:
node {baseDir}/reference/scripts/run_actor.js \
--actor 'ACTOR_ID' \
--input 'JSON_INPUT' \
--output 'YYYY-MM-DD_OUTPUT_FILE.csv' \
--format csvJSON:
node {baseDir}/reference/scripts/run_actor.js \
--actor 'ACTOR_ID' \
--input 'JSON_INPUT' \
--output 'YYYY-MM-DD_OUTPUT_FILE.json' \
--format jsonAfter completion, report:
This skill instructs the agent to select an Apify Actor, fetch its schema (via mcpc), and run scrapers. The included script communicates only with api.apify.com and writes outputs to files under the current working directory; it does not access unrelated system files or other environment variables.
Apify Actors only scrape publicly available data and do not collect private or personally identifiable information beyond what is openly accessible on the target platforms. For additional security assurance, you can check an Actor's permission level by querying https://api.apify.com/v2/acts/:actorId — an Actor with LIMITED_PERMISSIONS operates in a restricted sandbox, while FULL_PERMISSIONS indicates broader system access. For full details, see Apify's General Terms and Conditions.
APIFY_TOKEN not found - Ask user to configure APIFY_TOKEN in OpenClaw settings
mcpc not found - Run npm install -g @apify/mcpc
Actor not found - Check Actor ID spelling
Run FAILED - Ask user to check Apify console link in error output
Timeout - Reduce input size or increase --timeout
Generated Mar 1, 2026
A hotel chain wants to benchmark its pricing, amenities, and guest reviews against competitors on Booking.com. Using the skill, they scrape competitor hotel data and reviews to identify gaps in service and adjust pricing strategies for peak seasons.
A restaurant owner analyzes competitor Google Maps listings to improve local SEO. They extract business details, review sentiments, and contact information to enhance their own listing and target areas with high customer engagement.
An e-commerce brand monitors competitor Facebook and Instagram ads to analyze creative strategies and audience targeting. They use scraped ad data to refine their own campaigns and identify trending products in their niche.
A fitness influencer compares their YouTube and TikTok video performance with competitors. They scrape metrics like views, engagement, and comments to optimize content schedules and identify viral trends in the health and wellness space.
A SaaS startup analyzes competitor Google Maps listings and review sentiments to understand customer pain points. They use this data to prioritize feature development and improve their market positioning based on user feedback.
Offer monthly reports on competitor data across platforms like Google Maps and social media. Clients pay for ongoing insights to track market trends and adjust strategies, generating recurring revenue from SMEs and agencies.
Provide customized, one-off analysis for businesses entering new markets or launching products. Use the skill to scrape and compile data into detailed PDF or CSV reports, targeting enterprises needing quick, actionable insights.
Integrate the skill into a digital marketing agency's services to offer competitor monitoring as part of retainer packages. Continuously analyze ad strategies and content performance to optimize client campaigns and justify higher fees.
💬 Integration Tip
Ensure the APIFY_TOKEN is securely stored in environment variables and validate all user inputs against the sanitization rules to prevent command injection when running scripts.
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