reddit-insightsSearch and analyze Reddit content using semantic AI search via reddit-insights.com MCP server. Use when you need to: (1) Find user pain points and frustrations for product ideas, (2) Discover niche markets or underserved needs, (3) Research what people really think about products/topics, (4) Find content inspiration from real discussions, (5) Analyze sentiment and trends on Reddit, (6) Validate business ideas with real user feedback. Triggers: reddit search, find pain points, market research, user feedback, what do people think about, reddit trends, niche discovery, product validation.
Install via ClawdBot CLI:
clawdbot install dowands/reddit-insightsSemantic search across millions of Reddit posts. Unlike keyword search, this understands intent and meaning.
For Claude Desktop - add to claude_desktop_config.json:
{
"mcpServers": {
"reddit-insights": {
"command": "npx",
"args": ["-y", "reddit-insights-mcp"],
"env": {
"REDDIT_INSIGHTS_API_KEY": "your_api_key_here"
}
}
}
}For Clawdbot - add to config/mcporter.json:
{
"mcpServers": {
"reddit-insights": {
"command": "npx reddit-insights-mcp",
"env": {
"REDDIT_INSIGHTS_API_KEY": "your_api_key_here"
}
}
}
}Verify installation:
mcporter list reddit-insights| Tool | Purpose | Key Params |
|------|---------|------------|
| reddit_search | Semantic search across posts | query (natural language), limit (1-100) |
| reddit_list_subreddits | Browse available subreddits | page, limit, search |
| reddit_get_subreddit | Get subreddit details + recent posts | subreddit (without r/) |
| reddit_get_trends | Get trending topics | filter (latest/today/week/month), category |
| Use Case | Effectiveness | Why |
|----------|--------------|-----|
| Product comparisons (A vs B) | βββββ | Reddit loves debates |
| Tool/app recommendations | βββββ | High-intent discussions |
| Side hustle/money topics | βββββ | Engaged communities |
| Pain point discovery | ββββ | Emotional posts rank well |
| Health questions | ββββ | Active health subreddits |
| Technical how-to | βββ | Better to search specific subreddits |
| Abstract market research | ββ | Too vague for semantic search |
| Non-English queries | β | Reddit is English-dominant |
Product Comparisons (best results!):
"Notion vs Obsidian for note taking which one should I use"
β Relevance: 0.72-0.81 | Found: Detailed comparison discussions, user experiences
"why I switched from Salesforce to HubSpot honest experience"
β Relevance: 0.70-0.73 | Found: Migration stories, feature comparisonsSide Hustle/Money Topics:
"side hustle ideas that actually make money not scams"
β Relevance: 0.70-0.77 | Found: Real experiences, specific suggestionsNiche App Research:
"daily horoscope apps which one is accurate and why"
β Relevance: 0.67-0.72 | Found: App recommendations, feature requestsPain Point Discovery:
"I hate my current CRM it is so frustrating"
β Relevance: 0.60-0.64 | Found: Specific CRM complaints, feature wishlists
"cant sleep at night tried everything what actually works"
β Relevance: 0.60-0.63 | Found: Sleep remedies discussions, medical advice seekingTool Evaluation:
"AI tools that actually save time not just hype"
β Relevance: 0.64-0.65 | Found: Real productivity gains, tool recommendationsToo Abstract:
"business opportunity growth potential"
β Relevance: 0.52-0.58 | Returns unrelated generic postsNon-English:
"ε¦δΉ ηΌη¨ζε₯½ηζΉζ³" (Chinese)
β Relevance: 0.45-0.51 | Reddit is English-dominant, poor cross-lingual results| Goal | Pattern | Relevance |
|------|---------|-----------|
| Compare products | "[Product A] vs [Product B] which should I use" | 0.70-0.81 |
| Find switchers | "why I switched from [A] to [B]" | 0.70-0.73 |
| Money/hustle topics | "[topic] that actually [works/makes money] not [scam/hype]" | 0.70-0.77 |
| App recommendations | "[category] apps which one is [accurate/best] and why" | 0.67-0.72 |
| Pain points | "I hate my current [tool] it is so [frustrating/slow]" | 0.60-0.64 |
| Solutions seeking | "[problem] tried everything what actually works" | 0.60-0.63 |
Each result includes:
title, content - Post textsubreddit - Source community upvotes, comments - Engagement metricsrelevance (0-1) - Semantic match score (0.5+ is good, 0.6+ is strong)sentiment - Discussion/Q&A/Story Sharing/Original Content/Newsurl - Direct Reddit linkExample response:
{
"id": "1oecf5e",
"title": "Trying to solve the productivity stack problem",
"content": "The perfect productivity app doesn't exist. No single app can do everything well, so we use a stack of apps. But this creates another problem: multi app fragmentation...",
"subreddit": "productivityapps",
"upvotes": 1,
"comments": 0,
"relevance": 0.631,
"sentiment": "Discussion",
"url": "https://reddit.com/r/productivityapps/comments/1oecf5e"
}Find SaaS opportunity:
reddit_search: "frustrated with project management tools for remote teams"Validate idea:
reddit_search: "[your product category] recommendations"Content research:
reddit_get_subreddit: Get posts from target communityreddit_search: Find specific questions/discussionsGenerated Mar 1, 2026
Founders can use this skill to validate new software ideas by searching for pain points and discussions around existing tools. For example, querying 'I hate my current project management tool' reveals specific frustrations, helping identify underserved features or gaps in the market. This provides real user feedback before development, reducing risk and aligning products with actual needs.
Marketers can discover trending topics and emotional discussions on Reddit to generate engaging content ideas. By searching queries like 'side hustle ideas that actually make money', they find high-engagement posts to create blog articles, videos, or social media content that resonates with target audiences. This ensures content is based on real user interests and current trends.
E-commerce businesses can analyze Reddit discussions to identify niche markets and product opportunities. For instance, searching 'daily horoscope apps which one is accurate' reveals user preferences and unmet needs in specific categories. This helps in sourcing or developing products that address genuine consumer demands, improving market fit and sales potential.
Product managers can compare competing tools by querying patterns like 'Notion vs Obsidian for note taking which one should I use'. This uncovers detailed user experiences, feature comparisons, and switching reasons, providing insights for product improvements or differentiation strategies. It leverages Reddit's debate-heavy culture for actionable competitive intelligence.
Consultants can use this skill to monitor emerging trends and sentiment in industries like health or finance by searching for discussions on topics such as 'cant sleep at night tried everything what actually works'. This helps in advising clients on market shifts, consumer behavior, and opportunities based on real-time, community-driven data from active subreddits.
Offer monthly reports or dashboards analyzing Reddit data for specific industries, such as SaaS or health trends. Clients pay a recurring fee for insights on pain points, competitor feedback, and emerging needs, leveraging the skill's semantic search to deliver high-relevance findings. Revenue streams include tiered subscriptions based on report depth or frequency.
Build a content creation agency that uses Reddit insights to generate blog posts, social media content, or video scripts based on trending discussions. Charge clients per project or retainer for content that is validated by real user engagement, improving ROI. Revenue comes from content production fees and performance-based bonuses.
Provide consulting services to startups and businesses by using the skill to validate product ideas through Reddit feedback. Offer packages that include pain point analysis, competitor comparisons, and market gap reports, helping clients reduce development risks. Revenue is generated through one-time consulting fees or ongoing advisory contracts.
π¬ Integration Tip
Ensure the API key is securely stored in environment variables and test queries with natural language patterns, like product comparisons, for best results before full deployment.
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